/ VISIBLA Index

How ready are local businesses for AI-powered discovery?

The VISIBLA Index is a public benchmark of AI visibility readiness for U.S. service businesses, published by city and industry.

A clear view of how AI sees a local market.

More customers now ask AI tools which businesses to trust. The VISIBLA Index shows how ready the businesses in a city and industry are to be understood, trusted, cited and recommended by answer engines like ChatGPT, Gemini, Perplexity, Claude and Grok. Each edition uses the same methodology as the AI Visibility Readiness Score and looks only at public information.

For the first time, you can see the standard.

Most business owners have no way of knowing how their website compares when a customer asks AI for a recommendation. The Index makes that visible. It shows what the strongest websites in each market do well, where most businesses fall short, and what “ready” looks like in your industry.

Recognition you earn with evidence.

  • Stand out for the right reasons. Businesses featured in the Index have websites that clearly explain who they are, what they offer and why customers can trust them.
  • See where you stand. Compare your readiness with businesses in your city and industry, using the same methodology for everyone.
  • Learn from the leaders. Each edition highlights the patterns behind the strongest results, so any business can apply them.
  • No one can pay to be included. Results are based only on public evidence and a published methodology. There are no sponsored placements.

Same rules for every business.

  • We choose a market. Each edition covers one city and one industry, starting with Louisville.
  • We review public websites. We analyze each business’s public website with the current methodology version, respecting robots.txt and access controls.
  • We publish the results. Each edition shows the market overview, the businesses with the strongest readiness signals, and the patterns behind them.
Read our methodology →

A benchmark of readiness, not a ranking of quality.

The Index evaluates clarity, trust, structure, access and answerability: how well a business’s public website explains it to AI tools. It does not evaluate service quality, real-world outcomes, reputation, customer satisfaction, or which business is objectively best. It is not an endorsement, and it doesn’t guarantee how any AI tool will respond.

Questions about your results?

Every result is based on public information on the date of the analysis. If your website has changed since then, or you have questions about how it was evaluated, contact us and we’ll review it.

Contact us about the Index →

You don’t need to wait for your city.

Run a Free Audit to see your AI Visibility Readiness Score today, with the same methodology used in the Index.

Get my Free AuditWant us to cover your city or industry? Let us know →

Editions

Louisville — First edition coming soon.